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Facebook Releases Business Manager

 

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Facebook released Business Manager today. I am writing this without first hand knowledge because I have no access to manager at the time being. I think this is in a step in the right direction for managing larger organizations on Facebook. I have said for years that Facebook needs a better way to manage pages, ads and apps. A central location where you  can administer users, permissions and more.

My ideal concept is to have a total business account where everything resides and it’s not tied to one person’s account. Where its controlled by a company and they can create pages. This is so if an employee leaves the page won’t be hijacked by the departing employee. This isn’t quite that but a step in the right direction.

The changes in this that Facebook gets points for is:

  • add admins with out being friends  and can do it just by having just their work address.
  • It doesn’t pull info from your personal account
  • revoke access easier (one location)

Their video says it’s for advertisers with a lot of people and agencies to help them manage their ads and pages. I think this will bring value to larger organizations. If you go to https://business.facebook.com/ you can read more about it and see if you’re available for Business Manger

If you have access let me know how you like it.

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