It’s another Marketing Element podcast. This time host Timothy Goleman talks about how Lady GaGa has gone into the world of social gaming. She has been a big user of Social Media and has leveraged it to help in her success. In Farmville (http://www.farmville.com), they are giving players the chance to preview the new “Born […]
Lady Gaga: From Monster Musician to Marketeer
The biggest question most singer-songwriters ever have to contend with is when and how they will get signed to a major record label. For Lady Gaga, however, that was only the start to her already iconic career.