Mobile Series – Instagram Boomerang

Instagram has been adding apps to enhance your experience. The first was Hyperlapse, which is an awesome video capture program. Then they released Layouts that is their official collage greater. Lastly is the new app called Boomerang. Boomerang was just released this past week. What is Boomerang? “It’s not a photo. It’s not a gif. […]

What I Learned From Small Brands That I Never Would Have Learned From Big Brands

I have heard so many times in my search for a job over the years, “You don’t have any big brand experience.” This is a statement that has always puzzled me. Yeah, I haven’t worked with a Coca-Cola, Home Depot, IHG or UPS. My limited big brand experience is limited to Verizon for three months. […]

Digital marketing is just marketing

    This past week Brad Jakeman, PepsiCo exec, spoke at the Association of National Advertising’s annual “Masters of Marketing”. One of his points was that digital marketing should be considered marketing. His thought behind this was most of marketing was done digitally. There is no need to silo digital any more  I couldn’t agree more […]

Pinterest Updates Places Pins

Last year Pinterest introduced Rich Pins. This was one of the biggest changes to the service since its inception. If you aren’t familiar with them, Rich Pins are pins that have extra information. They center around Recipes, Places, movies, product or article. Rich pins are a way to convey more information to people on Pinterest. This […]