Converse Domaination from Ross Martin on Vimeo. Brilliant use of Google Ad Words for branding. This is thinking outside the box!
April 2010
ME0008 – Talking about the iPad with John Whaley
John Whaley, President/CEO of 5wire Marketing – John is a 2005 graduate of Iowa State University where he obtained is Bachelor Degree is Marketing. John moved to Cedar Rapids Iowa in 2006 where he went to work as the Director of Internet Marketing. In 2010 John decided to start up his own Internet Marketing Agency called 5wire […]
What is old is new again in media! Part 1 – Print
If you listened to the last podcast, you heard about how streaming, online radio and podcasts are growing while actually listening to a AM/FM stations has been on a steady decline. If you look at media as a whole, this is a trend that is taking place in all mediums. New and online media are […]
ME0007 – Jay Baer from Convince & Convert
Jay Baer is one of the world’s most popular social media strategy consultants and bloggers. His Convince & Convert social media blog is consistently ranked among the top business blogs, and he speaks to tens of thousands of marketers annually at conferences and conventions. Founder of five companies, he’s a digital marketing pioneer that started online in 1994. He’s […]
Porter Novelli Intelligent Dialogue on “Driving Your Business: Integrating Social & Traditional Media”
Last week the PR Firm Porter Novelli did an event about Social Media focusing in on Social in Corporate America. The panelist consisted of Burt Dumars from Newell Rubermaid, Angela LoSasso from Hewlett-Packard and Debbie Curtis-Magley from UPS and moderated by Jennifer Jones from Porter Novelli. It was great to have an event that was […]
Apple is Anti-Social
I had a friend post on Twitter he needed help finding the official Twitter account for Apple. I responded back that Apple doesn’t “do” social media. The only thing they have is a Facebook Fan Page for iTunes. Apple doesn’t participate in social media due to the secrecy around all the products they develop. They […]
Foursqare Cops – Episode #1
This is from Hubspot and from what I understand its going to be a weekly serial about the Foursquare Cops! Enjoy
ME0006 – Media – Radio Usage Declining
On this podcast I discuss the study from the Bridge Ratings study ( http://www.bridgeratings.com/press.04.01.10.DeviceUsage.htm ) about how the consumption of radio is declining. However, the use of online radio (simulcast or streaming) is gaining ground. This also carries over to the use of podcast (which is a good thing for me). This is happening to […]
ME0005 – Social Media with David Rollo – 22 Squared Atlanta
David is the Director of Digital and Social Media Strategy at 22 Squared in Atlanta. Having begun his career as a New Product Marketing Manager for the Canadian division of Apple Computers, David is seasoned in leading departments, setting strategies, and managing initiatives to drive results from day one. Whether helping to increase online store […]
Facebook Community Pages…. A Good thing?
Facebook just announced a Community pages last week. You maybe asking what the heck is a community page? Well, I’m glad you asked. It is an attempt to keep Fan pages in the hands of the rightful owner, such as Coca-Cola, Best Buy and other big brands. Where as, community pages are for, a lack […]