Porter Novelli Intelligent Dialogue on “Driving Your Business: Integrating Social & Traditional Media”

Last week the PR Firm Porter Novelli did an event about Social Media focusing in on Social in Corporate America. The panelist consisted of Burt Dumars from Newell Rubermaid, Angela LoSasso from Hewlett-Packard and Debbie Curtis-Magley from UPS and moderated by Jennifer Jones from Porter Novelli. It was great to have an event that was […]

Apple is Anti-Social

I had a friend post on Twitter he needed help finding the official Twitter account for Apple. I responded back that Apple doesn’t “do” social media. The only thing they have is a Facebook Fan Page for iTunes.  Apple doesn’t participate in social media due to the secrecy around all the products they develop. They […]

ME0006 – Media – Radio Usage Declining

On this podcast I discuss the study from the Bridge Ratings study  ( http://www.bridgeratings.com/press.04.01.10.DeviceUsage.htm ) about how the consumption of radio is declining. However, the use of online radio (simulcast or streaming) is gaining ground. This also carries over to the use of podcast (which is a good thing for me). This is happening to […]

ME0005 – Social Media with David Rollo – 22 Squared Atlanta

David is the Director of Digital and Social Media Strategy at 22 Squared in Atlanta. Having begun his career as a New Product Marketing Manager for the Canadian division of Apple Computers, David is seasoned in leading departments, setting strategies, and managing initiatives to drive results from day one. Whether helping to increase online store […]

ME0004- Erik Qualman

ME0004 – Marketing Elements with Erik Qualman I am joined by Erik Qulaman the author of Socialnomics. We have a discussion about why social media has taken off. Then we talked about some of the current and future trends happening. You can find Erik on Twitter as @equalman or his blog http://www.socialnomics.com I enjoyed having […]