50 Social Media Post Ideas

Coming up with social media posts day in and day out can be monotonous. As a social media professional, you don’t want to run the same type of content over and over. You need to keep it fresh and try new things in your stream. I have put together a list of 50 posts that will give you ideas to post and also build off of to come up with your own ideas.

I am working on an ebook for this post as well, but haven’t finalized it yet. It should be out later this month.

Here are the 50 Ideas:

  1. Ask a question 
  2. Fill in the blank 
  3. Picture 
  4. Behind the scenes profile 
  5. Industry new story
  6. User-generated content 
  7. BTS photo 
  8. Share a blog post – written by you or your company
  9. Customer Review 
  10. A Like to win contest 
  11. Answer to a FAQ 
  12. Share an infographic 
  13. Podcast – either you produced or someone your company is on 
  14. Share people in your company – employee profile 
  15. National Day posts – such as National Wine Day, Chocolate day, and more. 
  16. Email sign up
  17. Inspirational quote 
  18. Share a study or bite sized stats
  19. New product or service 
  20. Fill in the blank
  21. Promote marketing partners 
  22. Share influencer content 
  23. Short video clip  – 
  24. Repurposed content 
  25. Collab with another brand
  26. A How-To Video 
  27. Do a live stream 
  28. Post a meme
  29. Create a poll 
  30. Social Only Promotion
  31. New Product preview
  32. Host an AMA
  33. Reshare your previous posts 
  34. Throwback Thursday
  35. Share a little known tip or feature 
  36. BTS – what inspirited the product- service 
  37. How to avoid mistakes 
  38. Ask followers to vote on a design 
  39. Caption a photo 
  40. Share your history 
  41. Unusual ways to use your product 
  42. Do a fan of the week
  43. This or that question 
  44. On this day post 
  45. Charity event show giving back 
  46. Holiday Posts
  47. Job Opening
  48. Promote an event – in person or live stream 
  49. Promote your other social accounts
  50. Highlight trends in your industry – have an employee talk directly to your customers

Did I miss any? Comment and share your own ideas for social media posts!

Tim is the founder of Element33. A social media agency specializing in education, management and strategy for small businesses. He comes from a traditional marketing agency but has embraced all things digital. He considers himself a marketing nerd and believes that all marketing is tied together. This means no matter what silo you are in, social, email, seach, etc, changes in one will affect the other!

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