Some companies try tried and true ways of growth. Then there are others out there who try new and innovative things. Some are super successful, while others end in disaster. I embrace the saying “I’d rather fail at trying something new rather than keep doing the same thing.” In business you have to take risks […]
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Is Branding really that important?
I was listening to Ben Thompson and James Allworth’s podcast Exponent. If you love technology and want some great insight, give Exponent a listen. Episode 084 – The Old World Order was about Television advertising and the future of TV. They briefly touched on branding. I was listening while I was driving and it got me […]
Why A Personal Brand is Important
I am starting my journey into finding my next opportunity. As they say. It has made me take a hard look at my own social personal brand. What I have been doing and where I want to go. Over the last few years I have used most of my time to run clients social media. […]
Are you an Advocate?
One thing I have learned the last few AMA lunches and through Guest Relations Marketing are your biggest supports can help you spread information about your company/product/service to others. These individuals can be some of your best ambassadors. This is done by one of the most effective forms of advertising, Word of Mouth. You may […]