If you are a one-person show or work on a small team, you have to wear many hats throughout the day. You also need to find ways to get more done in a more modest budget. Well, this is the case for all organizations, big or small. I have become a one-person show! After leaving […]
Try Something New in You Marketing
I love marketing and think it’s a lot of fun. It’s my passion as you can tell by this blog. I am always reading and trying something new. That includes new social networks, apps and stepping out of my box. I think more companies need to take this approach and not get stuck just sending […]
ME0029 – The Oprah Effect
Timothy Goleman talks about the Oprah Effect. That is the effect that Oprah had on the world of marketing. This includes books, non-profit and the annual Favorite Things edition. Who will take Oprah’s Place? Can anyone take her place. In a post Oprah world it will be interesting! http://marketingelementsblog.com email@example.com @timgoleman http://marketingelementsblog.com/audio/me0029.mp3Podcast: Play in new […]
ME0024 – Local Marketing with Joe Koufman and David Rollo
Local Marketing is the topic of today’s podcast. We cover all of the following topics: Group coupons (such as Groupon, LivingSocial, and ScoutMob) Geo-targeted advertising (such as Google and Facebook) Local listings (such as Urban Spoon and Yelp) Mobile (such as ShopSavvy and Google Hotpot) Check-in apps (such as Foursquare, MyTown, and Gowalla) Affiliate marketing […]
My Client Services SOP’s
I had my first client leave me this week. I will say its not something I am happy about but it’s all part of business. They explained it was a strictly business decision. Which I really appreciated, and I respect that, because we are all in business to make money. So, you have evaluate and […]
Don’t forget the low tech!
I went to a lunch this last month for AMA Atlanta’s Marketing Technology Special Interest Group (SIG). It was with one of the founders of Scout Mob, Michael Tavani. If you are not familiar with Scout Mob, they are a localized couponing app/site that gives people discounts. Each day there is a new deal with […]
Atlanta Ad Club Social Media Roundtable
Last Thursday night the Atlanta Ad Club had a social media roundtable. It was a great presentation done by industry leaders. I know lately I have said a lot has been great, but it’s the way I call them. I have enjoyed going to some really great events. Ok, here is something on the down […]
AMA Atlanta Signature Lunch – Moving the Needle in a Tough Economy: Three Interactive Strategies That Paid Off Big in 2009?
I attended the January Signature Lunch for AMA Atlanta. I know I should have posted this on Wednesday, but my personal social media is like the story of the Cobbler. The cobblers kids have no shoes. I always put my stuff on the back burner. But, I plant to blog a lot more about events […]
Gary Vaynerchuk Book Signing in Atlanta
I got the opportunity to meet Gary Vaynerchuk at a book signing tonight at Cost Plus Market in Buckhead. I got there right after it started, due to the lovely traffic we have here in Atlanta. I wanted to be there a little early. I walked in and thought the line maybe horrendously long, but […]
The Year of Mobile Marketing?
As a marketer, you’ve probably heard this mantra every year for the last few years. I first remember hearing it in 2007, and that mobile marketing would take off! So far, that hasn’t happened yet. I attended an AIMA Event last night that was about Mobile marketing. Which lead me to write this post and […]