Timothy Goleman, August 10, 2015If you had to stop and think about this answer you are already behind. More and more customers are wanting to talk directly to the brand via Facebook or Twitter. And they want an answer right then and now two hours later! This may sound demanding but this is quickly becoming the norm in […]
Timothy Goleman, August 7, 2015Facebook is not one of those networks that stands still. Facebook is constantly innovating their service for the users and businesses. Sometimes these are great changes and other times they fail. This is the thing I like about Facebook. They aren’t afraid to fail at doing something different. One change they announced last year was the new messaging […]
Timothy Goleman, August 6, 2015I’m sure many of you have heard of a Social Media Editorial Calendar. But, what is it for? and what do you do with it? The editorial calendar can come in many forms. It could be part of your calendar in Outlook/Calendar or a spread sheet. The purpose of the document is to organize all […]
Timothy Goleman, August 5, 2015In a post earlier this month I mentioned that Instagram is one of the few social networks where you can’t schedule your posts. That has changed as of this week. Instagram announced a new API that allows brand to schedule ads and posts. Social Times posted about the new API yesterday. This was great news. […]
Timothy Goleman, July 31, 2015You have an Instagram account, now what do you do? Instagram is my favorite social network. I have said it before, but it’s a service that just makes you happy when you go on the service. People are usually sharing happy things such as vacations, sunsets, food and more! The only thing you need to […]
Timothy Goleman, July 30, 2015Social Media Marketing Automation is when you schedule your social media posts over a day or week. This can be done through various social media management programs. They can range from small to enterprise sized systems. My personal favorite is HootSuite. It allows you to schedule Twitter and Facebook posts to go live at […]
Timothy Goleman, July 29, 2015Google+ has always seemed like the step child of the social world. It never really took hold in the mass market as Facebook and Twitter. Google always seemed to have a plan for the service but few ever knew what it was. When it was launched Google+ was to be the center of the Google […]
Timothy Goleman, July 27, 2015We all know by now that Facebook is “Pay for Play” in Reach. Meaning if you want your posts seen by a larger audience you must pay for it to happen. While dealing with small businesses it has taught me few have massive marketing budgets like the Fortune 500 companies. So what is a small […]
Timothy Goleman, July 24, 2015If you logged into Twitter on the web you may have noticed something different. I did the other day and I couldn’t quite put my finger on it. I thought maybe they did a slight redesign of the page. It wasn’t till I started reading some blogs that they pointed out what Twitter had changed. They […]
Timothy Goleman, July 22, 2015Facebook until recently hasn’t been a place most businesses housed videos. Videos always seemed to be the step child to photos on Facebook. The analytics for videos were lacking for in depth understand of how your users were watching your videos. This past year at f8, Facebook has put effort into beefing up their video […]