If you are new to Social Media Editorial Calendars or just want to redo yours, here is my guide for creating a calendar. It is one that I use in my own social media and for clients, I have worked with. This Free Guide gives you the following: Why I use the 70-20-10 rule in […]
Black Magic makes professional Production Affordable
A lot of what I talk about is using your phone for video. I do this because video production equipment is expensive, and before you dive in and buy a fully stocked studio, you need to make sure you are going to do enough video to do the cost. The phone allows you to experiment […]
How to Edit a podcast on an iPad
The iPad is fast becoming a primary computing device. One thing that was never easy for me to do was to edit a podcast. I had Ferrite but only knew how to use it a little, and not to its full capacity. I knew there was a lot more power in the app but never […]
New YouTube Studio
Are you a frequent user of YouTube? If you are, last week YouTube rolled out it’s new Creator Studio. This is the back end where you can see your analytics, comments and more. They have been working on this for the last year. In the beta there were many things missing. I haven’t done a […]
What every Influencer Needs to do…
Working with Influencers has a lot of moving parts. You have to get them the product, getting the post up, then monitoring the analytics. However, there is one crucial thing all influencers must do when you work with them. That is they have to disclose that this is a paid post. Disclosure may seem like […]
Best Practices in Social Media Customer Service
If you are a social media or community manager, doing customer service is just part of the job. When I was a Social Media Manager for a large craft company, I was the only person doing Social Media Customer service. This goes beyond just answering questions on posts, but issues consumers are having with the […]
2020 Social Media Editorial Calendar
When I worked in a previous job I had an editorial calendar that I loved working with, it was color-coded and simple. After leaving that job, I recreated the calendar to use for my personal use. I have decided to make this free to anyone out there who needs a calendar. The calendar is set […]
Canva new feature – Background Removal
I know not everyone wants to learn or wants to pay for PhotoShop. There are a ton of things you can do with Photoshop, but it’s a steep learning curve if you have never used photo/design software. In 2020 Canva is going to be a must-have service for small businesses and marketers. I say this […]
2020 the Year of Video Marketing
As you know, video is a passion of mine. It extends into video that is live or recorded. While at Plaid, I directed and produced their live streams and many of their “How To” videos. I have carried this love into my own business and want to show brands that no matter your size, you […]
Pinterest 100 – Top Trends to Try in 2020
Pinterest has released its top trends for 2020. In addition to this, they have released in beta a trends section, similar to Google Trends. It tells you what is currently trending on the site. But, it’s only available in beta. The Top Trends are focused on these areas: Beyond Binary From flexible pronouns to unisex […]