Monthly Archives

February 2010

Social Media Analytics – WOMMA Webinar Notes

This past month I got to be on a WOMMA (Word of Mouth Marketing Association) webinar about how to measure social media analytics. I learned some for the Georgia Aquarium. This was more in-depth and all about analytics. It was hosted by the Spring Creek Group out of Seattle. The presenters were Chad McDaniel and […]

AIMA Mobile SIG Lunch

Today the Atlanta Interactive Marketing Association (AIMA) had its first Mobile Special Interest Group (SIG) lunch. It was a great event that put mobile marketing in the forefront of marketers minds. There has been much confusion about what is mobile marketing and how to do it effectively. I think this will clear up a lot […]