I’m sure many of you have heard of a Social Media Editorial Calendar. But, what is it for? and what do you do with it? The editorial calendar can come in many forms. It could be part of your calendar in Outlook/Calendar or a spread sheet. The purpose of the document is to organize all […]
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Hootsuite Announces Instagram Integration
In a post earlier this month I mentioned that Instagram is one of the few social networks where you can’t schedule your posts. That has changed as of this week. Instagram announced a new API that allows brand to schedule ads and posts. Social Times posted about the new API yesterday. This was great news. […]
SBSS Instagram Strategy 101
You have an Instagram account, now what do you do? Instagram is my favorite social network. I have said it before, but it’s a service that just makes you happy when you go on the service. People are usually sharing happy things such as vacations, sunsets, food and more! The only thing you need to […]
Social Media Marketing Automation – It is a good thing?
Social Media Marketing Automation is when you schedule your social media posts over a day or week. This can be done through various social media management programs. They can range from small to enterprise sized systems. My personal favorite is HootSuite. It allows you to schedule Twitter and Facebook posts to go live at […]
Is Google+ Finally Being Phased Out?
Google+ has always seemed like the step child of the social world. It never really took hold in the mass market as Facebook and Twitter. Google always seemed to have a plan for the service but few ever knew what it was. When it was launched Google+ was to be the center of the Google […]
What Can $25 Worth of Facebook Advertising Do For You?
We all know by now that Facebook is “Pay for Play” in Reach. Meaning if you want your posts seen by a larger audience you must pay for it to happen. While dealing with small businesses it has taught me few have massive marketing budgets like the Fortune 500 companies. So what is a small […]
Twitter Removed Background Images
If you logged into Twitter on the web you may have noticed something different. I did the other day and I couldn’t quite put my finger on it. I thought maybe they did a slight redesign of the page. It wasn’t till I started reading some blogs that they pointed out what Twitter had changed. They […]
SBSS – Facebook takes on YouTube
Facebook until recently hasn’t been a place most businesses housed videos. Videos always seemed to be the step child to photos on Facebook. The analytics for videos were lacking for in depth understand of how your users were watching your videos. This past year at f8, Facebook has put effort into beefing up their video […]
Instagram Makes Changes on the Web
Over the last few weeks Instagram is making it easier to find photos, people and hashtags. The apps on both IOS and Android have a new discover features that is pretty nice. it shows trending hashtags, places and posts you maybe interested in seeing. This is definitely a step up from what they had before. […]
SBSS – Buy Button is Here For Pinterest – What You Need to Know!
This month Pinterest has rolled out the buy button. It has been rumored for a while and now Pinterest is ready to release it. But, before race to put the buy button on your site there are a few things you need to know! The button is not in wide release – Right now you have […]