Marketing Elements Ep. 3 – Bert Dumars

On this episode we get to talk to Bert Dumars, Vice President E-Business & Interactive Marketing, Newell Rubbermaid. Bert has been a big supporter of Social Media in the Atlanta area and beyond. We talk about how he first started using social media and how he has now become an advocate for the medium. Then […]

Marketing Elements #2 – Chris Jordan Atlanta Insurance Live!

I am joined by Chris Jordan from Atlanta Insurance Live. he talks about how he’s using new media in a traditional business. He has really used it effectively and they are a lot of fun to watch. You can visit his site at http://www.atlantainsurancelive.com/ http://blog.timgoleman.com/audio/me0002.mp3Podcast: Play in new window | DownloadSubscribe: Apple Podcasts | RSS

Social Media Analytics – On a Budget

I have been scouring the Internet looking for ways to judge the effectiveness of social media. Granted you could use some of the programs, such as Radiant6. But, if you are in a position with not many resources here are a few tools to help you check judge the effectiveness of your efforts: Google Analytics […]