Timothy Goleman, May 6, 2016AdWeek posted yesterday that Instagram is testing out Brand Accounts/Profiles. I”m not sure this is a good thing. They have some great features that will be released for brands. Will the pages come at a price? Meaning will it be run similar to Brand Pages on Facebook? What is being Tested? First, lets talk about what […]
Timothy Goleman, May 5, 2016Now that you have everything ready for a worst case scenario. Let’s put it to work. This is an example that happened to me. It’s Friday at 5 PM and the internet goes out. You think “oh it is a glitch and will come right back on.” After 10 minutes and restarting the modem 4-5 […]
Timothy Goleman, May 4, 2016The worst happens, the internet goes down. What do you do? There is plenty of work to do. Social and digital marketing never sleeps. If you have a phone or tablet with cell service. Your day will be saved. While not idea it means you won’t miss a beat. It’s important to be prepared, have […]
Timothy Goleman, May 3, 2016This may sound like a no brainer. When you get all the social properties for your brand get them all the same when possible. Meaning the part after after Facebook.com or instagram.com. This is true when getting user names for Twitter, Instagram, Pinterest and others. I think the only exception maybe Facebook. I say this because […]
Timothy Goleman, April 29, 2016I have been looking for my next opportunity. There have been a number of different companies I have been been seeing online. While working at Plaid, one of the biggest crafting companies in the world, it taught me to step outside my box and learn a new industry. I was literally thrown in and it […]
Timothy Goleman, April 28, 2016Google had some changes this week to YouTube. Some good and interesting changes are coming to the service. The first thing they did was redesign the mobile Apps. The second is they will start rolling out 6 second bumper ads. Bumper ads have been a source of controversy this week. But more on that in […]
Timothy Goleman, April 27, 2016Its time for Small/Medium Sized Business (SMB) to move into the world of video. The thought of this may seem daunting. When you think of video you may think of Academy Award Winning films or Emmy winning TV shows. However, video doesn’t need that much money to make it good! Where can you do video? […]
Timothy Goleman, April 26, 2016I don’t have to tell you that last week we lost a musical legend, Prince. I’m sure you have heard it on the news. This got me thinking should you tie in your brand to a celebrity. I think Jennifer Jones on her blog hit it dead on with what was a hit or miss in the […]
Timothy Goleman, April 25, 2016I like man of you reading this want to partake in some of the latest advancements in social media. They include Facebook Instant articles, Rich Pins on Pinterest and more. From the sounds of it, they all sound pretty simple to implement when you read the instructions. You get the “Oh I can do that, […]
Timothy Goleman, April 22, 2016Content marketing, native advertising, and branded content? What is the difference. This is a great video from the Content Marketing Institute. It clocks in at 12 minutes but if you’re looking for a primer on all this, look no further