Pantone Color of the Year – Classic Blue

We just posted about Shutter Stock releasing its color of the year for 2020. Now Pantone has released its color of the year. This year’s color is 19-4052, Classic Blue. Classic Blue was chosen because: “Instilling calm, confidence, and connection, this enduring blue hue highlights our desire for a dependable and stable foundation on which […]

Color Trends of 2020

Are you on top of the new color trends of 2020? ShutterStock released its annual selection of colors that will “dominate 2020. Those three colors are “Lush Lava, Aqua Menthe, and Phantom Blue… and showcase the trend towards maximalism and saturated hues.” Lush Lava Aqua Menthe Phantom Blue Check out why these three colors are […]

How to work with influencers

Do you work with influencers or plan too? If you answered yes to either of these, I have tips that I have learned over the last few years. These may seem pretty straightforward, but a lot of brands don’t follow them.  Influencers are not employees or contractors  I have worked at businesses that viewed influences […]

New Video Features for Facebook and Instagram

Some good changes are coming to Facebook and Instagram! This week Facebook announced at the International Broadcasting Convention some much-needed changes to the video and streaming of Facebook also analytics changes and scheduling for IG.  Tech Crunch reported the changes on Monday morning. (https://techcrunch.com/2019/09/16/facebook-rolls-out-new-video-tools-plus-instagram-and-igtv-scheduling-feature/) Here is the overview of the changes: Live Video – Rehearsal […]

DJI Osmo 3, a game changer​?

A few weeks ago, DJI released the video showcasing the new DJI Osmo 3. The third generation of Osmo phone gimbals. This new version has a lot of very nice improvements. It’s a big step up from the Osmo 2, and a giant step up form the Osmo first gen.  I have had the first-gen […]