Timothy Goleman, December 17, 2019As you know, video is a passion of mine. It extends into video that is live or recorded. While at Plaid, I directed and produced their live streams and many of their “How To” videos. I have carried this love into my own business and want to show brands that no matter your size, you […]
Timothy Goleman, December 12, 2019Pinterest has released its top trends for 2020. In addition to this, they have released in beta a trends section, similar to Google Trends. It tells you what is currently trending on the site. But, it’s only available in beta. The Top Trends are focused on these areas: Beyond Binary From flexible pronouns to unisex […]
Timothy Goleman, December 9, 2019Is it time to up your video game? Do you need to add to your equipment but also need to make it so it can be transported or taken down easy? I know a lot of small businesses don’t have space for a dedicated studio, so you need equipment that can be easily set up […]
Timothy Goleman, December 6, 2019We just posted about Shutter Stock releasing its color of the year for 2020. Now Pantone has released its color of the year. This year’s color is 19-4052, Classic Blue. Classic Blue was chosen because: “Instilling calm, confidence, and connection, this enduring blue hue highlights our desire for a dependable and stable foundation on which […]
Timothy Goleman, December 4, 2019Are you on top of the new color trends of 2020? ShutterStock released its annual selection of colors that will “dominate 2020. Those three colors are “Lush Lava, Aqua Menthe, and Phantom Blue… and showcase the trend towards maximalism and saturated hues.” Lush Lava Aqua Menthe Phantom Blue Check out why these three colors are […]
Timothy Goleman, November 14, 2019I wrote two posts about my experience with working with and being an influencer. But, I wanted to go further and ask influencers the best and worst things about working with brands. Followed up to that is what can brands do to make relationships better with influencers. I asked several influencers these questions. They filled […]
Timothy Goleman, November 4, 2019I am lucky enough to have been on both sides of the coin when it comes to influencer marketing. I have been on the influencer side and brand side! I wanted to share the way I have worked with brands in the past. These are things that worked for me, and depending on the industry, […]
Timothy Goleman, November 1, 2019Do you work with influencers or plan too? If you answered yes to either of these, I have tips that I have learned over the last few years. These may seem pretty straightforward, but a lot of brands don’t follow them. Influencers are not employees or contractors I have worked at businesses that viewed influences […]
Timothy Goleman, September 16, 2019Some good changes are coming to Facebook and Instagram! This week Facebook announced at the International Broadcasting Convention some much-needed changes to the video and streaming of Facebook also analytics changes and scheduling for IG. Tech Crunch reported the changes on Monday morning. (https://techcrunch.com/2019/09/16/facebook-rolls-out-new-video-tools-plus-instagram-and-igtv-scheduling-feature/) Here is the overview of the changes: Live Video – Rehearsal […]
Timothy Goleman, September 10, 2019I am a big proponent of using the camera you have with you. Nine times out of ten, this is your phone. I don’t carry around a point and shoot or DLSR every day. I used to, but now the phone is as good if not better than most point and shoot cameras. On my […]