Video has always been the area of YouTube. It is the go to place most people go to find answers to questions to music videos. Last year Facebook fired a shot across the bow of Google and YouTube. They are revamping the video experience on the service and is going head on with YouTube. Before […]
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Why You Need a Paid Strategy in Social
Social media is free. You hear this all the time in the world of social. This is true for the most part. There is no cost in joining a site, creating a page and sharing your information. However, on many sites your branded content often goes unseen by over 80% of your Fans/Followers/Likes. So what […]
Facebook Enhances Second Screen Experience
You maybe asking how this affects small business? Currently it probably won’t affect most people reading this post. However, with more live streaming and broadcast happening it could come in to play for many brands. I think it’s very important to keep up to date on what the different social media networks are doing. […]
Twitter takes a Moment to Change
Over the last few weeks there have been plenty of rumors on what is going to happen to Twitter. The biggest has been the report of them ditching the 140 character limit. It still up in the air and as of Monday Jack Dorsey is the CEO of Twitter. He was a co-founder of the service […]
Facebook soon to Launch New Mobile Profiles
Facebook is really going all in on mobile. This week they have announced some really interesting changes to the personal profile. You maybe asking why I am covering it here? Facebook has a good track record in what they release to the personal profiles end up on brand pages. So what are they doing? Facebook is […]
Is Twitter is Getting Polling
This is the latest rumor running around the internet. This was a feature that Facebook had for pages but eventually removed. It was a great feature I wished they still had enabled. It allowed for a lot more interaction with fans on a variety of topics you could create. The Next Web is one site […]
New Facebook Notes Goes Live
Earlier this month I told you about the possible new update to Facebook Notes. Well this rumor has become reality and is now being rolled out to the masses. The new notes are pretty cool and I am going to play with these. So why is Facebook doing this? In my opinion they don’t want […]
Pinterest Gets More Sharable
We are a mobile society. It is getting to the point where people are starting to use their phones more than their desktops. Why? because the phone is computer we keep with us all the time. As processor speed increases we are about to hit parity with the desktop computers. Pinterest sees this as well […]
Get Ready for Social Commerce
Since it’s inception social has always been a medium where brands wanted to sell their goods. F-Commerce (Facebook Commerce) was the range in 2010/2011. But few brands were able to successful sell over Facebook. Since then there have been few opportunities that effectively sold items. The main reasons was it was a clunky experience that […]
Hootsuite for Small Business Social Management
I have talked a lot about social media strategy and editorial calendars. How do you manage all this? My favorite way is HootSuite. It’s an all in one service that can manage all your social properties. It is available on the web, phone and tablet. It’s the one service to rule them all (sorry for getting […]