Archives

10 Lies that Social Media consultants Tell – And why they are not true!

What’s Next Blog (http:// www.whatsnextblog.com/archives/2009/10/10_things_social_media_cant_do.asp) posted a few unrealistic things that social media consultants are telling clients. Substitute for marketing strategy You can’t substitute social media for a marketing strategy. You still need to have an comprehensive marketing plan that is more then just social media. Social media can be a part of it but […]

Are you an Advocate?

One thing I have learned the last few AMA lunches and through Guest Relations Marketing are your biggest supports can help you spread information about your company/product/service to others. These individuals can be some of your best ambassadors.  This is done by one of the most effective forms of advertising, Word of Mouth. You may […]

Right or Left Brain?

I am reading a really great book, “War In the Boardroom, Why Left-Brain Management and Right-Brain Marketing Don’t See Eye-to-Eye – and what to do about it.” I saw Ms. Ries present at a recent AMA Atlanta/Atlanta Ad club event. It was one of the best presentations I have seen in a long time. Take […]

Podcasting – Basic How To Create a Podcast

Podcasting is a new media that is growing in popularity. According to Wikipedia Podcasting is: A podcast is a series of audio or video digital media files which is distributed over the Internet by syndicated download, through Web feeds, to portable media players and personal computers. Though the same content may also be made available […]