Timothy Goleman, April 6, 2016Video is one of the biggest things happening in the world of Facebook. Video content will continue to grow over the next few years. This is evident by Periscope and to some extent Meerkat. People are wanting to watch live video from people and brands they follow. It seems its a race to see who […]
Timothy Goleman, April 5, 2016In a recent study postd by Emarketer they asked SMB professionals what metrics they used for success. Of the people surveyed, 51% said Views were the measure of success of a social campaign. While views are important they are not the end all be all of social media metrics. Your measure of success in social […]
Timothy Goleman, March 30, 2016I should have dubbed this week Photography/Picture week on Marketing Elements. Earlier this week we had Nik software and yesterday was a rant on Instagram! Well, it’s another Instagram post! This time Instagram is giving you up to 60 seconds for videos. This is a major step up for vides. There is a lot more […]
Timothy Goleman, March 29, 2016I usually get on Instagram for a break in the day. See some of the latest pics from friends and other people I follow. Yesterday was a bit different. There were ton’s of people posting “Turn on notifications.” in their streams. Granted I didn’t see any big brands, kudos to you for not panicking! First, […]
Timothy Goleman, March 22, 2016It has been said you go to Facebook to see what happened and to Twitter to see what is happening. This has been evident in the Arab Spring movement. It allowed people to tell what is going on in countries with news black outs. I think this is one of those moments that cemented […]
Timothy Goleman, March 17, 2016One might say that Instagram just jumped the shark. This week they announced they will be using a algorithm based news feed. Similar to what Facebook has now. I will admit that the unfettered feed of Instagram is one thing I really loved about the social network. It was like Twitter and in chronological order. […]
Timothy Goleman, March 15, 2016While I was gone, Facebook rolled out the Reactions. Reactions are a way for you to do more than like a post. It has a set of six emojis. They represent Like, Love HaHa, Wow, Sad and Angry. Sometimes one of these is more appropriate for you or your fans to use. If someone posts they […]
Timothy Goleman, January 20, 201620 Let me preface this by saying this is by Locowise. Which is a social media analytics company. I always take these with a grain of salt when someone is selling. But, could this be correct? I decided to look at a few Instagram accounts I manage and see if I notice any slow down […]
Timothy Goleman, January 19, 2016There is one pet peeve I have in social media. It just annoys me! Social Times wrote 5 Annoying Direct Message on Twitter. The number one on the list is my all time favorite, well that one and a combo of number three. Direct messages should be used for a dialog with someone rather than […]
Timothy Goleman, January 15, 2016Running Ads on Instagram from Instagram for Business on Vimeo. Instagram created this video on how to run ads on Instagram. When they were first opened it was made for large businesses. Now they have bundled it in with the Facebook Ad Manager. If you can place an ad on Facebook you can do one […]
