AdWeek posted yesterday that Instagram is testing out Brand Accounts/Profiles. I”m not sure this is a good thing. They have some great features that will be released for brands. Will the pages come at a price? Meaning will it be run similar to Brand Pages on Facebook? What is being Tested? First, lets talk about what […]
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What is in a name – Why getting the right one is important
This may sound like a no brainer. When you get all the social properties for your brand get them all the same when possible. Meaning the part after after Facebook.com or instagram.com. This is true when getting user names for Twitter, Instagram, Pinterest and others. I think the only exception maybe Facebook. I say this because […]
Getting it Right – a Social Media Plan for an Auto Dealership
I have been looking for my next opportunity. There have been a number of different companies I have been been seeing online. While working at Plaid, one of the biggest crafting companies in the world, it taught me to step outside my box and learn a new industry. I was literally thrown in and it […]
Google is going in on Mobile Video
Google had some changes this week to YouTube. Some good and interesting changes are coming to the service. The first thing they did was redesign the mobile Apps. The second is they will start rolling out 6 second bumper ads. Bumper ads have been a source of controversy this week. But more on that in […]
Making the Movie Experience More Social
Movies are a social experience. That is if you like movies! If you’re like me and my friends you want to go to opening weekend to see movies like “Captain America: Civil War”, “The Hobbit – Battle of Five Armies” or “Deadpool”. Notice a trend. We definitely tend to like Marvel movies. We usually plan […]
Do Facebook Ads Work – Why I Bought from a Facebook
How many times do you scroll through your news feed on Facebook and just tune out all ads? I will admit there are very few side ads I even remember. Most of them are not relevant or are showing up previous things I searched for on Google or looked at on Amazon. A lot of […]
Recap of f8 – What’s coming from Facebook
This week Facebook had the f8 conference. If you aren’t familiar with the conference. Its when Facebook announces new things to developers. In the past they have launched major changes to the service. These have included Timeline, new profile pages, and mail/messages. While many of those things are no longer still around. Now they tend have […]
Branded Content – New Facebook Rules
This post may not apply to too many small businesses. I am posting it because it’s an interesting change that Facebook is doing. Some things to know about Branded Content on Facebook. These Branded Content is just for verified pages. Rules must be followed by all Verified pages. There is a Branded content tool for […]
New Ways to Create, Share and Discover Live Video on Facebook
I just mentioned this the past week that Live Video on Facebook needs to be rolled out to more than just those who use Facebook Mentions. It was like the Facebook Gods were listening to me! They have rolled it out to Groups and Events. What did they release? “Going live” on Facebook feels special […]
Share Tweets Via Direct Message
Yesterday Twitter announced a new way to send Tweets to someone. “Starting today, you’ll notice something new on Tweets — a Message button. With this new feature, it’s simple to share a Tweet via Direct Message and spark a private conversation” is what Twitter said! As you can see by the gif above it’s a […]