When you think about Instagram Stories, you immediately think about things that are happening right now. It’s supposed to be done in the moment. Being a brand you don’t always have the luxury of posting things as they happen, you need to wait for the launch. This won’t give anything away. Or you want to […]
What happens when you have a technological meltdown?
Imagine this, your MacBook Pro starts having issues that slows down to almost unusable speeds. On top of that, the video card starts to go out. Which is difficult but you have an iPad (4 years old) and a backup MacBook Air. It’s a bit of an adjustment but not difficult. Into the first week, the […]
Stay Tuned, don’t adjust your Internet…Delay in Marketing Elements
Just a quick note. I have had some computer issues and mine has finally died. Hence the missing posts from last week. I hope to have everything sorted out this week. I had to put my clients and business first this week. But I will be back soon talking more social media and finishing up […]
The Football Promotion that went a foul
Doing promotions is supposed to be a good thing for business. It’s used to generate traffic and sales. They are generally set up to get the customers the best deal without losing money. They should be well thought out and not on the spur of the moment. When you do quick deals sometimes things can […]
Workplace By Facebook – Now Released
After a few years of speculation and beta testing. Facebook’s enterprise network has finally been released. What we had come to know as Facebook at Work is now called “Workplace By Facebook.” It was announced yesterday in their London office. If you’re not familiar with this, Workplace has been around since 2014. It’s a private […]
ME 0038 – Influencer Marketing Series – Finding Influencers
This podcast Tim Goleman talks about how you find influencers. This can be one of the hardest things to do in influencer marketing. The important thing is to find an influencer that is open to work with you and has the same point of view. Find more at http://www.marketingelementsblog.com http://www.marketingelementsblog.com/audio/me0038.mp3Podcast: Play in new window | […]
YouTube made it Easier to Disclose Paid Promotion
If you’re a marketer or an influencer disclosing paid promotion is a must. On YouTube there has been no official way to put this in your video. That is until now. This week YouTube announced they are going to make it easier for creators to disclose Paid Promotion. Up until now there was a check […]
Should you be doing Live Video?
Live video is becoming a big thing. The trend started with Meerkat and then Periscope. But, didn’t really catch on until Facebook released live video for people and pages. Now you will see your favorite brands and also celebrities broadcasting live. This trend will continue to grow over the next few years. The spending by […]
Marketing Elements Podcast 37 – Influencer Marketing
Tim Goleman talks about the series he ran on Marketing Elements Blog about Influencer Marketing. In Part 1, he talks about why it is important to set goals. Also, the there types of goals to choose from when setting up your campaign. Setting up goals will allow you to accurately track the success of […]
Favorite Podcast App – Pocket Casts
I am a big fan of podcasts. I have been since 2006, long before the current podcast explosion. My taste in podcasts varies from marketing (of course), technology and entertainment. My podcasts have evolved over the years. I prefer shows that teach me something or expand my knowledge. It’s also no shock I prefer iOS/Apple […]