Timothy Goleman, October 13, 2011I saw this on Facebook last night, it is a post by Southwest Airlines. I love this because they really show the personality of the brand. It’s no the typical “The site will be down.” The part about infomercials actually made me laugh. It’s great to see a brand bringing humor in. If you look […]
Timothy Goleman, October 7, 2011There seems to be a lot of talk lately about what are metrics in social media and how to measure them. I have taken a crash course in analytics the last few months and have discovered some of the key metrics you should look at in judging success. The metrics for Facebook are: Likes – […]
Timothy Goleman, September 27, 2011Last week F8 announced the new changes. The first was Timeline, if you watched the video above or the F8 conference you know the massive changes in the way profiles will be displayed. It will be more of a lifestream rather then the profiles we know. I eerily reminds me of Tumblr. The second are […]
Timothy Goleman, September 25, 2011This past Friday I was laid off from my job. It was not expected and still sinking in, it will really hit me tomorrow when I get up and don’t have to go into the office. But the experience really taught me a lot about me and improved my skills. So here is what I learned: A […]
Timothy Goleman, September 15, 2011I will admit that my first impression of Google+ was a good one. Google really impressed me with the clean interface and ease of use. So, this gave me hope that, unlike their last few attempts, this would pay off for their bid to enter social media. It took a few days but I got […]
Timothy Goleman, July 15, 2011Timothy Goleman is joined by Eric Ungs and Peter Brusa. Where they talk about the recent release of Google Plus. Eric was the only person on it at the time. Since then both Tim and Eric have gotten invite. Then we talk about the announcement from Facebook about the video integration with Skype. This is […]
Timothy Goleman, June 8, 2011Timothy Goleman talks about the Search. It’s not his strong suit but showcases his belief that all areas of marketing are intertwined. Its important to know how they interact. Bing announced this past month that they are using Facebook info, based on likes, to show you what interests your friends. He then takes it one […]
Timothy Goleman, May 20, 2011It’s another Marketing Element podcast. This time host Timothy Goleman talks about how Lady GaGa has gone into the world of social gaming. She has been a big user of Social Media and has leveraged it to help in her success. In Farmville (http://www.farmville.com), they are giving players the chance to preview the new “Born […]
Timothy Goleman, April 25, 2011I bring you the second Marketing Element. I show case a company doing a great job with Twitter, the Luxor Hotel in Vegas. They have taken Twitter and using it as an integral part of their marketing mix. They aren’t doing a push mentality rather a community building. Check them out on twitter at @Luxorlv […]
Timothy Goleman, March 9, 2011HootSuite Social Analytics from HootSuite on Vimeo. I saw last night that HootSuite was updating. It made me wonder what they were up too. Hootsuite is my favorite social media tool and yes I am a paid member. I know there are plenty of you out there that aren’t fans of paying for a social […]